1.How  properly choose the pattern of international trademark registration?

A: If your trademark is mainly used in a specific area (eg Europe, Asia, Africa) or worldwide, Xiaoma recommends the Madrid International Register to specify the required area; if your trademark is only widely used in a few countries, Xiaoma recommends that you use one by one independent international registration.

2.What is the advantages of independent international registration compared to Madrid registered,?

A: 1) International independent registration is more flexible and active than the Madrid registration. Most countries of independent registration do not require registered basic marks in original country, and therefore it is free to to register as needed;

2) Smaller risk. The same as domestic trademark registration, international independent registration will firstly search the trademark to assess the risk, in order to grasp the application of the trademark if it is already preregistered or infringed;

3) It is more stable, more conducive to trademark protection. International independent registration will not be affected other countries and regions to use and protection by the trademark of a country, as there is an independent certificate and more convenient for rights protection;

4) A wider range of registration. International independent countries and regions can be registered in any countries all over the world, while the Madrid registration only applies to  96 countries in the Madrid system.